Exploring the Maturity of Asia Pacific’s Healthcare Markets

Harnessing the Potential of Emerging & Mature Healthcare Markets

The contrasting trends and gaps between mature and emerging healthcare markets in the Asia Pacific and the Middle East regions present numerous opportunities. Healthcare organisations should monitor these trends closely, leveraging the opportunities to drive growth and improve healthcare outcomes.
Tech Talk: Navigating the AI Hype Cycle with Effective Communications

How Can Tech Firms Navigate the AI Hype Cycle with Effective Communications?

As trust in the tech industry has dropped to an all-time low, tech companies must communicate their vision and purpose more than ever to regain trust in their brands.
The Rise of Respiratory Illnesses

The Rise of Respiratory Illnesses

Respiratory illnesses continue to surge globally following the COVID-19 pandemic, posing a growing challenge to the healthcare systems, especially in the Asia-Pacific region.
Blinken’s Beijing Visit & East Asia Trilateral Summit

Blinken’s Beijing Visit & East Asia Trilateral Summit

Blinken’s Beijing Visit & East Asia Trilateral Summit May 2024 This article is part of Sandpiper’s Public Affairs Tracker content series. Our Public Affairs team provides […]
Davos – the litmus test of the global mood

Davos – the litmus test of the global mood

Rapidly rising inflation, domestic cost of living crisis, energy security, de-globalisation and the spectre of recession were the themes...
How to gain traction with the New Zealand media as a foreign company

How to gain traction with the New Zealand media as a foreign company

Winning over journalists from the New Zealand media requires a local focus and human-interest stories. Sandpiper New Zealand has a team of PR and communication experts with broad local & international network and experience to support overseas businesses to engage with the New Zealand market.
The Importance Of International Media In Defining Your Reputation Globally

The Importance Of International Media In Defining Your Reputation Globally

In the past decade, we’ve observed considerable shifts in how media outlets operate, reach audiences and make money...
Media Interview Preparation: Develop Your Message, Maximise Results

Media Interview Preparation: Develop Your Message, Maximise Results

Even the most confident, self-assured leader can suffer a bout of nerves when it comes to facing the media. Particularly if you are facing...
Building Rapport With The Chinese Media

Building Rapport With The Chinese Media

Building Rapport With The Chinese Media 4 October 2021 Building Rapport With The Chinese Media Suri Cheng, Account Director, Beijing. She specialises in financial services, financial […]