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Given China's size, economic growth and influence, it’s imperative for financial firms to have a customised PR strategy for the Chinese market to be successful.
Robert Magyar, Managing Director of Sandpiper Health, speaks with Telum about his experience, trends and sectors he focuses on, and tips to success in the healthcare communications industry.
Agriculture brands would be wise to invest in PR to shape the reputation of their brands amidst global supply and food equity challenges.
Learn how to use Social Media Listening to gain better understanding of your target audience and adapt your communications strategy.
An effective IPO communications strategy can position the company in the marketplace for an advantageous lead-up to an IPO.
An effective government relations strategy helps organisations navigate the complexities of the local and global market, especially in today's unprecedented volatile geopolitical environment.
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Robert Magyar, Managing Director of Sandpiper Health, speaks with Telum about his experience, trends and sectors he focuses on, and tips to success in the healthcare communications industry.
Learn how to use Social Media Listening to gain better understanding of your target audience and adapt your communications strategy.
Under China's new medical reform, the government has become the largest purchaser of medicine. For pharmaceutical enterprises, favourable policies are the key to market access.
Healthcare industry must leverage the right channels and communications strategies to engage and empower patients for better outcome.
Sandpiper appoints Robert Magyar as the Managing Director of Sandpiper Health, as the multi-award-winning leader in healthcare communications and public affairs plans its next phase of growth.
What are the implications of a new Labour government for the Australian healthcare industry? How brands can adjust their government relations efforts to make connections with the new administration?