Winning PR Strategies in China for Financial Firms

Winning PR Strategies in China for Financial Firms

Given China's size, economic growth and influence, it’s imperative for financial firms to have a customised PR strategy for the Chinese market to be successful.
Robert Magyar, Managing Director, Sandpiper Health Talks to Telum

Robert Magyar, Managing Director, Sandpiper Health Talks to Telum

Robert Magyar, Managing Director of Sandpiper Health, speaks with Telum about his experience, trends and sectors he focuses on, and tips to success in the healthcare communications industry.
Now Is the Time for Agriculture PR

Now Is the Time for Agriculture PR

Agriculture brands would be wise to invest in PR to shape the reputation of their brands amidst global supply and food equity challenges.
Social Media Listening: A Case Study on Public Awareness of HPV

Social Media Listening: A Case Study on Public Awareness of HPV

Learn how to use Social Media Listening to gain better understanding of your target audience and adapt your communications strategy.
IPO Communications Strategy: How Comms Can Shape IPO Success

IPO Communications Strategy: How Comms Can Shape IPO Success

An effective IPO communications strategy can position the company in the marketplace for an advantageous lead-up to an IPO.
Public Affairs Tracker: The Importance of Government Relations in Today’s World

Public Affairs Tracker: The Importance of Government Relations in Today’s World

An effective government relations strategy helps organisations navigate the complexities of the local and global market, especially in today's unprecedented volatile geopolitical environment.
Davos – the litmus test of the global mood

Davos – the litmus test of the global mood

Rapidly rising inflation, domestic cost of living crisis, energy security, deglobalisation and the spectre of recession were the themes of the World Economic Forum 2022.
How to gain traction with the New Zealand media as a foreign company

How to gain traction with the New Zealand media as a foreign company

Winning over journalists from the New Zealand media requires a local focus and human-interest stories. Sandpiper New Zealand has a team of PR and communication experts with broad local & international network and experience to support overseas businesses to engage with the New Zealand market.
The Importance Of International Media In Defining Your Reputation Globally

The Importance Of International Media In Defining Your Reputation Globally

In the past decade, we’ve observed considerable shifts in how media outlets operate, reach audiences and make money...
Media Interview Preparation: Develop Your Message, Maximise Results

Media Interview Preparation: Develop Your Message, Maximise Results

Even the most confident, self-assured leader can suffer a bout of nerves when it comes to facing the media. Particularly if you are facing...
Building Rapport With The Chinese Media

Building Rapport With The Chinese Media