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Given China's size, economic growth and influence, it’s imperative for financial firms to have a customised PR strategy for the Chinese market to be successful.
Robert Magyar, Managing Director of Sandpiper Health, speaks with Telum about his experience, trends and sectors he focuses on, and tips to success in the healthcare communications industry.
Agriculture brands would be wise to invest in PR to shape the reputation of their brands amidst global supply and food equity challenges.
Learn how to use Social Media Listening to gain better understanding of your target audience and adapt your communications strategy.
An effective IPO communications strategy can position the company in the marketplace for an advantageous lead-up to an IPO.
An effective government relations strategy helps organisations navigate the complexities of the local and global market, especially in today's unprecedented volatile geopolitical environment.
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With strategic planning and execution, PR surveys can be a powerful tool to build thought leadership and connect with the target audience.
Sandpiper Healthcare Tracker – health as a priority and its impact on comms 7 March 2022 By Jenny Jackson, Associate Director, Sandpiper Health, Hong Kong. Jenny […]
A Close Look at Public Attitudes to Healthcare in APAC March 2022 Seismic shift in public expectations raises urgency to improve healthcare services in Asia Pacific, […]
We should be thinking about reputation in the same way we think about capital. In the digital age when trust can be lost in seconds...
Survey findings released today by Sandpiper Communications on Earth Day 2021 reveal that having decent work and economic growth, reducing...
Historically, proving the ROI for a corporate communications strategy has been a challenge for PR teams. When I started in this industry, the most...