One Month After the Third Plenum: What’s Next for China?

One Month After the Third Plenum: What’s Next for China?

The key outcomes of the Third Plenum suggest a continued focus on investment, innovation and fiscal reform to boost economic growth and address geopolitical concerns.
Why Making an Impact at CIIE Matters

Why Making an Impact at CIIE Matters

Taking place early November, the China International Import Expo (CIIE) offers MNCs unparalleled access to key stakeholders, and lay the foundations for furthering key business objectives in China. Learn more about how we can support your organisation before, during and after this significant event.
The Questions Empowering Strategic Communications: Adding Value and Driving Impact through Investigation and Planning

The Questions Empowering Strategic Communications: Adding Value and Driving Impact through Investigation and Planning

All communications should be strategic, whether at a micro or macro level, and should be informed by research and insights about the audience and communication landscape.
China’s Third Plenum of the 20th Central Committee: Reform and Continuity

China’s Third Plenum of the 20th Central Committee: Reform and Continuity

Learn the significance and the key themes of China's upcoming Third Plenum and our intelligence service to help foreign businesses keep up with its latest development.
Social Media Listening: A Case Study on Public Awareness of HPV

Social Media Listening: A Case Study on Public Awareness of HPV

Learn how to use Social Media Listening to gain better understanding of your target audience and adapt your communications strategy.
Are Traditional PR Skills Still Relevant In Today's Digitised World?

Are Traditional PR Skills Still Relevant In Today’s Digitised World?

Are Traditional PR Skills Still Relevant In Today’s Digitised World? 16 February 2022 by Louise Humphreys, Account Director, Sydney. With over 25 years experience in communications […]
Trends In Influencer Marketing For 2022

Trends In Influencer Marketing For 2022

In a post-pandemic era, healthcare brands are navigating a changed landscape. Never before have consumers been so aware of key health drivers,
Building Your Company Profile Using LinkedIn PR

Building Your Company Profile Using LinkedIn PR

LinkedIn is a powerful social platform for business connection and thought leadership — but it's also a highly useful tool for media...
Using A LinkedIn Video Strategy To Boost Engagement

Using A LinkedIn Video Strategy To Boost Engagement

With video content consumption on the rise, developing a LinkedIn video strategy is an ideal way to grow a brand’s reach and increase...