AI in Healthcare

AI in Healthcare

AI is transforming healthcare. We delve into the variety of ongoing and anticipated applications for AI in healthcare and the approaches that key markets are taking for regulation, also highlighting AI’s application towards challenging therapeutic areas.
Genome Sequencing and Personalised Medicine

Genome Sequencing and Personalised Medicine

The advent of genome sequencing is revolutionising healthcare, including a significant paradigm shift toward personalised medicine, paving the way for tailored diagnosis, treatment and prevention.
Preview of APEC Economic Leader’s Week

Preview of APEC Economic Leader’s Week

The 2023 APEC Economic Leaders’ Week will kick off in San Francisco in November, bringing together world leaders, ministers and senior officials from the 21 Member Economies of APEC - representing between them some 40 per cent of the world’s population, and nearly 50 per cent of global trade.
China’s Belt and Road Initiative Marks Its Ten-Year Milestone

China’s Belt and Road Initiative Marks Its Ten-Year Milestone

As the Belt and Road Initiative (BRI) marks its tenth anniversary, its focus shifts from big-ticket infrastructure projects to high-quality sustainable development and innovation.
Natalie Siu

Drowning in data: Navigating the information at your fingertips to shape communications strategy

Historically, proving the ROI for a corporate communications strategy has been a challenge for PR teams. When I started in this industry, the most...
Content the biggest communications challenge for APAC businesses

Content the biggest communications challenge for APAC businesses

Content production, measuring the impact of campaigns and budget constraints are the top three challenges faced by APAC PR businesses...
Will virtual press conferences become the new normal for PR?

Will virtual press conferences become the new normal for PR?

One of the questions people have been asking themselves over the past few months is whether life will ever be the same again. In some cases...
Winning Communications During and After COVID-19 – A Story That Evolves Daily

Winning Communications During and After COVID-19 – A Story That Evolves Daily

Winning Communications During and After COVID-19 – A Story That Evolves Daily. It has never been more important as communicators for us to...
Dignity in selecting and sharing news

Dignity in selecting and sharing news

One of our youngest colleagues, Jeffrey Li has shared his thoughts on how communication professionals needs to use common sense and...