The Questions Empowering Strategic Communications: Adding Value and Driving Impact through Investigation and Planning

The Questions Empowering Strategic Communications: Adding Value and Driving Impact through Investigation and Planning

All communications should be strategic, whether at a micro or macro level, and should be informed by research and insights about the audience and communication landscape.
China’s Third Plenum of the 20th Central Committee: Reform and Continuity

China’s Third Plenum of the 20th Central Committee: Reform and Continuity

Learn the significance and the key themes of China's upcoming Third Plenum and our intelligence service to help foreign businesses keep up with its latest development.
Boosting Private Equity’s Reputation through Strategic Communications

Boosting Private Equity’s Reputation through Strategic Communications

For as long as they have operated in the public eye, private equity firms have faced reputational issues. But through strategic communications, PE firms can build more positive relationships with key stakeholders, and position the industry as a force for good.
Exploring the Maturity of Asia Pacific’s Healthcare Markets

Harnessing the Potential of Emerging & Mature Healthcare Markets

The contrasting trends and gaps between mature and emerging healthcare markets in the Asia Pacific and the Middle East regions present numerous opportunities. Healthcare organisations should monitor these trends closely, leveraging the opportunities to drive growth and improve healthcare outcomes.
Winning PR Strategies in China for Financial Firms

Winning PR Strategies in China for Financial Firms

Given China's size, economic growth and influence, it’s imperative for financial firms to have a customised PR strategy for the Chinese market to be successful.
IPO Communications Strategy: How Comms Can Shape IPO Success

IPO Communications Strategy: How Comms Can Shape IPO Success

An effective IPO communications strategy can position the company in the marketplace for an advantageous lead-up to an IPO.