Leadership structure of the China's Communist Party

Public Affairs Tracker: A Primer on China’s Party Leadership

A brief introduction to China’s leadership structure for those who are interested in tracking China's policy development and its economic implications.
Rob van Alphen Joins Sandpiper to Lead Customer Journey Offering

Rob van Alphen Joins Sandpiper to Lead Customer Journey Offering

Sandpiper has appointed Rob van Alphen as Director of Strategy & Innovation to lead its growing work in customer journey strategy and communications.
Winning PR Strategies in China for Financial Firms

Winning PR Strategies in China for Financial Firms

Given China's size, economic growth and influence, it’s imperative for financial firms to have a customised PR strategy for the Chinese market to be successful.
Robert Magyar, Managing Director, Sandpiper Health Talks to Telum

Robert Magyar, Managing Director, Sandpiper Health Talks to Telum

Robert Magyar, Managing Director of Sandpiper Health, speaks with Telum about his experience, trends and sectors he focuses on, and tips to success in the healthcare communications industry.
Now Is the Time for Agriculture PR

Now Is the Time for Agriculture PR

Agriculture brands would be wise to invest in PR to shape the reputation of their brands amidst global supply and food equity challenges.
Social Media Listening: A Case Study on Public Awareness of HPV

Social Media Listening: A Case Study on Public Awareness of HPV

Learn how to use Social Media Listening to gain better understanding of your target audience and adapt your communications strategy.
b2b social media content strategy

Improving Business Growth Through B2B Social Media Content Strategy

Improving Business Growth Through B2B Social Media Content Strategy 27 September 2021 Improving Business Growth Through B2B Social Media Content Strategy Anu Noto-Menon, Digital and Content […]
Keeping Up With Competitors In A Changing Digital Landscape

Keeping Up With Competitors In A Changing Digital Landscape

How the constantly changing digital landscape impacts business decisions and marketing...
Building A Case For Brand Content Marketing Against Ad Campaigns

Building A Case For Brand Content Marketing Against Ad Campaigns

How businesses can grow through brand content marketing, avoid wasting marketing budgets and build a loyal following.
How technology brands can navigate a growing trust deficit to build brand equity

How Technology Brands Can Navigate a Growing Trust Deficit to Build Brand Equity

How Technology Brands Can Navigate a Growing Trust Deficit to Build Brand Equity 2 August 2021 By Genevieve Chow, Director, Technology, Sandpiper Communications, Singapore. Genevieve has […]
Influencer Marketing For Healthcare: What Works In 2021

Influencer Marketing For Healthcare: What Works In 2021

Influencer Marketing For Healthcare: What Works In 2021 26 July 2021 Influencer Marketing For Healthcare: What Works In 2021 By Sarada Chellam, General Manager, Singapore, Sandpiper […]
Thinking beyond media coverage as the only metric of PR success

Thinking beyond media coverage as the only metric of PR success

Why brands should think beyond media coverage and evaluate other metrics to gain a holistic view of corporate communications evaluation.