China’s Third Plenum of the 20th Central Committee: Reform and Continuity

China’s Third Plenum of the 20th Central Committee: Reform and Continuity

Learn the significance and the key themes of China's upcoming Third Plenum and our intelligence service to help foreign businesses keep up with its latest development.
Boosting Private Equity’s Reputation through Strategic Communications

Boosting Private Equity’s Reputation through Strategic Communications

For as long as they have operated in the public eye, private equity firms have faced reputational issues. But through strategic communications, PE firms can build more positive relationships with key stakeholders, and position the industry as a force for good.
Exploring the Maturity of Asia Pacific’s Healthcare Markets

Harnessing the Potential of Emerging & Mature Healthcare Markets

The contrasting trends and gaps between mature and emerging healthcare markets in the Asia Pacific and the Middle East regions present numerous opportunities. Healthcare organisations should monitor these trends closely, leveraging the opportunities to drive growth and improve healthcare outcomes.
Tech Talk: Navigating the AI Hype Cycle with Effective Communications

How Can Tech Firms Navigate the AI Hype Cycle with Effective Communications?

As trust in the tech industry has dropped to an all-time low, tech companies must communicate their vision and purpose more than ever to regain trust in their brands.
The Rise of Respiratory Illnesses

The Rise of Respiratory Illnesses

Respiratory illnesses continue to surge globally following the COVID-19 pandemic, posing a growing challenge to the healthcare systems, especially in the Asia-Pacific region.
Going from Global to Local through Digital Marketing

Going from Global to Local through Digital Marketing

A one-size-fits-all digital approach won’t work in the fragmented Asia Pacific market. Global brands need a digital adoption roadmap customised for the Asia Pacific market.
Social Media Listening: A Case Study on Public Awareness of HPV

Social Media Listening: A Case Study on Public Awareness of HPV

Learn how to use Social Media Listening to gain better understanding of your target audience and adapt your communications strategy.
Are Traditional PR Skills Still Relevant In Today's Digitised World?

Are Traditional PR Skills Still Relevant In Today’s Digitised World?

Are Traditional PR Skills Still Relevant In Today’s Digitised World? 16 February 2022 by Louise Humphreys, Account Director, Sydney. With over 25 years experience in communications […]