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All communications should be strategic, whether at a micro or macro level, and should be informed by research and insights about the audience and communication landscape.
Based in Hong Kong, Michael Rinaman will lead the development and growth of Sandpiper's Strategy practice globally, while integrating with its Digital Communications and Research & Insights offerings.
Francesca Boase will lead the ANZ region in the newly created role of Managing Director, Sandpiper Australia and New Zealand, while Eddie Morton will oversee the agency’s Australia operations as Deputy General Manager, Sandpiper Australia. Camille Middleditch continues in her role as Deputy General Manager, Sandpiper New Zealand.
Learn the significance and the key themes of China's upcoming Third Plenum and our intelligence service to help foreign businesses keep up with its latest development.
For as long as they have operated in the public eye, private equity firms have faced reputational issues. But through strategic communications, PE firms can build more positive relationships with key stakeholders, and position the industry as a force for good.
The contrasting trends and gaps between mature and emerging healthcare markets in the Asia Pacific and the Middle East regions present numerous opportunities. Healthcare organisations should monitor these trends closely, leveraging the opportunities to drive growth and improve healthcare outcomes.