Throughout the two-day event, we gained insights that shed light on how businesses can formulate effective communication strategies in today’s rapidly evolving landscape.
The start of 2025 finds China’s business outlook clouded by uncertainty, against a backdrop of rising geopolitical risks and anxious headlines. These dynamics present both opportunities and challenges for global leaders, in what looks set to be a pivotal year for businesses in China.
While the only constant for digital marketers is the increasing pace of change, there are several unexpected trends we’re seeing that could reshape the landscape in new and interesting ways.
Beijing's final politburo meeting for 2025 and Central Economic Work Conference (CEWC) offer a timely temperature check on the economy – an opportunity to take stock of current issues and chart a trajectory for growth in 2025.
To chart a stable course through these conflicting currents, companies need an ESG message that encompasses three basic elements: credibility, relevance, and empathy.
The 2024 Singapore Fintech Festival (SFF) saw the gathering of some of the world’s leading minds from finance, technology, policy, and sustainability. Out of the many topics in the air at the festival, two central fintech themes caught our attention...
Our new global survey reveals that despite forecasts around job takeovers and loss of control, 86% of communications professionals globally see artificial intelligence (AI) as an opportunity rather than a risk.
All communications should be strategic, whether at a micro or macro level, and should be informed by research and insights about the audience and communication landscape.
Based in Hong Kong, Michael Rinaman will lead the development and growth of Sandpiper's Strategy practice globally, while integrating with its Digital Communications and Research & Insights offerings.
Francesca Boase will lead the ANZ region in the newly created role of Managing Director, Sandpiper Australia and New Zealand, while Eddie Morton will oversee the agency’s Australia operations as Deputy General Manager, Sandpiper Australia. Camille Middleditch continues in her role as Deputy General Manager, Sandpiper New Zealand.
The contrasting trends and gaps between mature and emerging healthcare markets in the Asia Pacific and the Middle East regions present numerous opportunities. Healthcare organisations should monitor these trends closely, leveraging the opportunities to drive growth and improve healthcare outcomes.
Respiratory illnesses continue to surge globally following the COVID-19 pandemic, posing a growing challenge to the healthcare systems, especially in the Asia-Pacific region.