The Sandpiper Group (“Sandpiper”), the largest independent communications, public affairs, and research group with offices and operations across Asia Pacific and the Middle East has announced the launch of Sandpiper Financial, supported by several senior appointments to lead this new division.
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According to new research, financial resilience and how it’s managed by individuals in Asia Pacific is not only impacted by price increases but shows stark differences across generations. The research also points to a significant gap in financial literacy, between the perceived and actual levels of literacy, in the region.
Hermen will work alongside Sandpiper’s leadership and senior team to continue to grow the firm’s financial and professional services practices in Hong Kong and across Asia Pacific.
Based in Singapore, Joan Ng will support Sandpiper's financial and sustainability practices.
Based in Hong Kong, Michael Rinaman will lead the development and growth of Sandpiper's Strategy practice globally, while integrating with its Digital Communications and Research & Insights offerings.
Financial Services firms have a unique set of communications challenges. and need well thought-out approaches to cut through, stay relevant and build trust.