How Can Big Tech Manage Its Reputation Better? It’s a Matter of Trust

Trust is important in any meaningful relationship, including the relationship brands have with their customers. In recent years Big Tech has been facing a growing trust deficit, amid high-profile data breaches, misinformation, and concerns about monopolistic behaviour – all of which have dented public confidence.

Sandpiper Reputation Capital Research: Managing Reputation in the Financial Services Sector

Our Reputation Capital financial services research features the responses of 307 global leaders in the financial services sector – financial advisors, asset managers, bankers, private equity, fintech and more – across six contents.

Beyond Traditional Platforms: How Asian Businesses Are Breaking Through Digital Marketing Fatigue

In Asia's rapidly changing digital landscape, businesses are making vital transformations to combat digital marketing fatigue. As international platforms become increasingly saturated, companies are shifting their focus to localised digital touchpoints. This strategic move reflects a deep understanding of Asia's diverse cultural landscape and technological trends, leading to innovative approaches in brand reputation, market expansion, thought leadership, and demand generation.

Beyond the Fine Print: Why Healthcare Communications Must Prioritise Patient Literacy

Healthcare providers, institutions, policymakers, and marketers need to work together to bridge the health literacy gap, ensuring that patients can make well-informed decisions that ultimately improve their health outcomes.

How Can Big Tech Manage Its Reputation Better? It’s a Matter of Trust

Trust is important in any meaningful relationship, including the relationship brands have with their customers. In recent years Big Tech has been facing a growing trust deficit, amid high-profile data breaches, misinformation, and concerns about monopolistic behaviour – all of which have dented public confidence.

Sandpiper Reputation Capital Research: Managing Reputation in the Financial Services Sector

Our Reputation Capital financial services research features the responses of 307 global leaders in the financial services sector – financial advisors, asset managers, bankers, private equity, fintech and more – across six contents.

Beyond Traditional Platforms: How Asian Businesses Are Breaking Through Digital Marketing Fatigue

In Asia's rapidly changing digital landscape, businesses are making vital transformations to combat digital marketing fatigue. As international platforms become increasingly saturated, companies are shifting their focus to localised digital touchpoints. This strategic move reflects a deep understanding of Asia's diverse cultural landscape and technological trends, leading to innovative approaches in brand reputation, market expansion, thought leadership, and demand generation.

Beyond the Fine Print: Why Healthcare Communications Must Prioritise Patient Literacy

Healthcare providers, institutions, policymakers, and marketers need to work together to bridge the health literacy gap, ensuring that patients can make well-informed decisions that ultimately improve their health outcomes.