Digital Insights: The Rise of the Authentic Influencer

How can we connect with our audience in an ever more crowded digital and social space where scepticism is on the rise? Increasingly, it is authenticity that cuts through the noise and truly resonates with consumers and B2B buyers alike. Authenticity helps create and builds connections, trust and brand loyalty, through partners that transcend transactional collaborations.

How Can Big Tech Manage Its Reputation Better? It’s a Matter of Trust

Trust is important in any meaningful relationship, including the relationship brands have with their customers. In recent years Big Tech has been facing a growing trust deficit, amid high-profile data breaches, misinformation, and concerns about monopolistic behaviour – all of which have dented public confidence.

Sandpiper Reputation Capital Research: Managing Reputation in the Financial Services Sector

Our Reputation Capital financial services research features the responses of 307 global leaders in the financial services sector – financial advisors, asset managers, bankers, private equity, fintech and more – across six contents.

Digital Insights: The Rise of the Authentic Influencer

How can we connect with our audience in an ever more crowded digital and social space where scepticism is on the rise? Increasingly, it is authenticity that cuts through the noise and truly resonates with consumers and B2B buyers alike. Authenticity helps create and builds connections, trust and brand loyalty, through partners that transcend transactional collaborations.

How Can Big Tech Manage Its Reputation Better? It’s a Matter of Trust

Trust is important in any meaningful relationship, including the relationship brands have with their customers. In recent years Big Tech has been facing a growing trust deficit, amid high-profile data breaches, misinformation, and concerns about monopolistic behaviour – all of which have dented public confidence.

Sandpiper Reputation Capital Research: Managing Reputation in the Financial Services Sector

Our Reputation Capital financial services research features the responses of 307 global leaders in the financial services sector – financial advisors, asset managers, bankers, private equity, fintech and more – across six contents.