Research & Insights
Today’s communications and public affairs practitioners understand the importance for research and insights to inform and support their strategies and measurement approaches.
Sandpiper Research & Insights is led by dedicated, senior practitioners with decades of accumulated experience in quantitative and qualitative research methods, data analytics, social listening, thought leadership, and multimedia content development globally.
We apply rigorous research principles to design and deploy the best methodologies at speed, to develop timely, relevant and impactful strategies and stories, and help our clients gain actionable insights for their reputation management programmes.
Our research services include:
Our research capabilities include:
News & insights
New research from Sandpiper reveals global business leaders blame the US more than China for trade war, and believe the US should make the first moves to de-escalate it
Sandpiper is publishing a detailed research report on its Turbulent Times research of 3,050 business leaders in 27 countries. It shows 73% believe a fundamental cause of the tariff and trade conflict is the policies of the current US administration, against 62% who say it is China’s trade policies. Despite high levels of anxiety, 38% of business leaders in ASEAN countries and 21% in China say they are not well prepared to deal with current geopolitical risks.
AI Transformation in Public Relations Research
AI is supercharging market research. For PR teams, this translates to quicker data collection, faster analysis, and more time to focus on crafting campaigns and content.
The Evolving Digital Landscape – Five Trends We’re Watching at the Start of 2025
While the only constant for digital marketers is the increasing pace of change, there are several unexpected trends we’re seeing that could reshape the landscape in new and interesting ways.
