Aviation
The aviation industry is in a transformative phase, with rising demand creating opportunities for route expansion, service innovation, and advancements in sustainable technologies. However, challenges such as fluctuating fuel prices, regulatory changes, and the need for effective crisis management persist. Strategic communication is therefore essential for navigating these complexities and ensuring continued growth.
We partner with industry leaders and disruptors in the aviation industry to help them navigate this ever-evolving landscape, build and strengthen their reputation and shape the future of the industry. With over three decades of industry expertise, our insights enable us to create tailored strategies that deliver measurable results.
Sarada Chellam
News & insights
An Ageing World and the Growing Lifespan-Healthspan Gap: The Impacts on Healthcare and Communications
The difference between lifespan and healthspan is increasing, including in many developed countries. What impact does this have on healthcare, and how can healthcare communicators be part of the solution?
Beyond Traditional Platforms: How Asian Businesses Are Breaking Through Digital Marketing Fatigue
In Asia's rapidly changing digital landscape, businesses are making vital transformations to combat digital marketing fatigue. As international platforms become increasingly saturated, companies are shifting their focus to localised digital touchpoints. This strategic move reflects a deep understanding of Asia's diverse cultural landscape and technological trends, leading to innovative approaches in brand reputation, market expansion, thought leadership, and demand generation.
New Global Leadership Announced for Sandpiper Government & Public Affairs
The Sandpiper Group (“Sandpiper”) announces the appointment of Simon Buckby as Managing Director of Sandpiper Government & Public Affairs, the firm’s global policy and government relations division. Simon is joined by Dr Craig Wilkie, who is appointed as Director, with a focus on strategic content, policy and intelligence.
