Tom Stallard
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Communicating preventive health practices effectively involves thoughtful, tailored, and culturally appropriate messages, but behavioural economics offers the potential to go further.
Our results show that reputational is also becoming more difficult for education sector leaders to manage, with 62% noting that it has become more difficult in the past year, compared to only 18% that say it is getting easier. Leaders in the sector are also highly likely to face organizational risks based on reputational weakness.
While the rewards of embracing ESG may be debatable, the reputational risks of abandoning it are too significant to ignore.
Looking ahead, what are some of the major pitfalls that professional services firms and practitioners should look out for? And how can they become better equipped to prevent a crisis or control the damage if one arises?
Throughout the two-day event, we gained insights that shed light on how businesses can formulate effective communication strategies in today’s rapidly evolving landscape.
The start of 2025 finds China’s business outlook clouded by uncertainty, against a backdrop of rising geopolitical risks and anxious headlines. These dynamics present both opportunities and challenges for global leaders, in what looks set to be a pivotal year for businesses in China.
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- AI and Emerging Technology Integration
- Aviation
- Capital Markets
- Company News
- Consumer Brands
- Content Strategy
- Corporate Communications
- Crisis and Issues Communications Management
- Digital Communications
- Education
- Energy and Environment
- Environmental, Social and Governance (ESG)
- Financial
- Government and Public affairs
- Health
- International media
- Media Relations
- Multimedia Design and Production
- Primary Industries
- Professional Services
- Property and Infrastructure
- Public Relations
- Research
- Strategy
- Technology
- Travel and Hospitality
Our new global survey reveals that despite forecasts around job takeovers and loss of control, 86% of communications professionals globally see artificial intelligence (AI) as an opportunity rather than a risk.
Based in Hong Kong, Michael Rinaman will lead the development and growth of Sandpiper's Strategy practice globally, while integrating with its Digital Communications and Research & Insights offerings.
The key outcomes of the Third Plenum suggest a continued focus on investment, innovation and fiscal reform to boost economic growth and address geopolitical concerns.
Taking place early November, the China International Import Expo (CIIE) offers MNCs unparalleled access to key stakeholders, and lay the foundations for furthering key business objectives in China. Learn more about how we can support your organisation before, during and after this significant event.
All communications should be strategic, whether at a micro or macro level, and should be informed by research and insights about the audience and communication landscape.
Based in Hong Kong, Michael Rinaman will lead the development and growth of Sandpiper's Strategy practice globally, while integrating with its Digital Communications and Research & Insights offerings.